This special whitening shampoo cleans and neutralizes yellow staining to maintain the color of your dog’s coat and bring back the coat’s natural shine without harsh chemicals. It also provides deep moisturizing properties to soothe and calm skin, while brightening overall color. Shake well before use. Use sparingly. Wet fur and massage into coat. Rinse thoroughly. Made with Certified Organic Oils. Paraben-Free. No Synthetic Dyes. Sulfate-Free. Formaldehyde-Free. Made in the USA. 16 oz.